CreatorStoriesCreatorStories
Back to Dictionary

Content & Compliance

Link in Bio / Swipe-Up

Definition

Traffic-driving mechanisms on social platforms that direct audiences to external destinations such as product pages, sign-up forms, or landing pages.

Additional Context

Link-in-bio tools (e.g., Linktree) aggregate multiple links on a single page. Swipe-up functionality is available in Stories on platforms that support it.